Guidelines

  • A white frame is strongly recommended for all formats.
  • The starting screen should always be a full-surface white, transitioning to a frame as shown in the examples below.
  • If using a logo, it should always be centered at the top.
  • Text can be placed directly on the video, image, or colored areas for enhanced readability. Please use either Helvetica Neue LT Pro 77 Bold Condensed or Helvetica Neue LT Pro 77 Regular Condensed. The text animation should follow the examples provided below.
  • The white spot should be animated as shown in the video examples below, moving from the right to the center and then popping up at the end. Ensure the animation flows smoothly.
  • Images should have a slow zoom-in effect.
  • We recommend using subtle background music.